SELECTION

  • A Master of Business Administration (MBA) program in provides students with theoretical and practical training to develop the skills to run the marketing branch of a business or corporation. Courses involve conducting and analyzing extensive market research before putting together marketing campaigns. Students can also expect to learn about product development, management and sales promotion.
  • Group Discussion
  • Mini Presentation
  • Written Assessment
  • Personal Interview
  • Each Group Discussion team will include 10–12 candidates and will be for 20-30 minutes. Mini Presentation is for 120 seconds for each student. The duration of Written Assessment is 30 minutes. Performance in all above stages will be evaluated based on the following criteria:
  • Analytical ability
  • Deductive and inductive reasoning ability
  • Communication skills
  • Interpersonal skills
  • Language comprehension ability
  • Creative thinking ability
  • General and Business Awareness
  • Self-awareness and clarity of career goals
  • Positive attitude
  • Integrity and ethics

EVALUTION PROCESS

The selection process builds in a criterion that facilitates evaluating each applicant on:

a) Academic achievement records:

* The program at SFBS is highly demanding and intense; candidates with consistent academic background and an ability to sustain pressure make the shortlist.

b) Standardized Test Scores:

* To eliminate inconsistencies between colleges and universities at the Undergraduate level, SFBS considers GMAT or CAT or XAT or CMAT scores in the overall assessment.

c) Rank Holders:

*The program gives a clear advantage / brownie points to College / University rank holders.

d) Integrity and Ethical Values:

*SFBS emphasize on integrity and values including originality. Plagiarism will be probed thoroughly during the process.

e) Diversity of Background:

At SFBS, diversity in background facilitates peer learning which transforms ‘uncut stones’ into ‘diamonds’. We will actively try to bring an academic diversity into the classroom.

The above conditions / clauses / terms can be reviewed by the Institute from time to time. Hence, the prospective candidate is encouraged to visit the SFBS website at https://sfbs.in/ for regular updates.